Category: female entrepreneur

Be sure you put your feet in the right place, then stand firm. A. Lincoln

I have had to ponder this for a bit, it all felt too jumbled emotionally to share. I honestly couldn’t decide if I was happy or sad or both. At this point, I feel the emotion just “was” and defining it ultimately served no real purpose. It was instead an opportunity to move through it and find a way to the other side. 

A few weeks ago, would have been my tenth anniversary having a studio at the Hungerford. I bring this up only because leaving the Hungerford marked a huge transition for me. I made note of the date literally the day before. As I said above, I wasn’t sure if I felt happy, sad, or otherwise. 

The Hungerford was my first “real” studio. I made a studio space into a gallery. I embraced the esthetic of not so long ago industrial and created my own real-world gallery.  I supported artists there. I had a new exhibit with a guest artist (or artists) every single month. I held workshops there. I held events that supported and reached out to the homeless, women in crisis, and those being treated for cancer. I held meetings to support small business Marketing, Artisan Socials, and more. 

I worked so hard there… I grew as an artist and a person there… I made some dear friends there… it was home. 

In January of 2020, I made the decision that it was time for a change. I love(d) what I was doing- but something in me knew it was time for a big change. I had a lot of time to think about this as I spontaneously drove to Florida by myself (after an invitation twelve hours earlier from my son and bonus daughter) to spend a week with them.  I did it! (If you only knew how out of character this was for me) 

When I got home about ten days later I knew that change was in the wind. It was happening, I just wasn’t sure how. ( The last time I felt this way I went back to college.)

Enter a Facebook post by Brandi Marino. Brandi shared about a new collective at the Piano Works Mall. I decided to go check it out. My original intention was to see it and if I liked it, consider opening a second site for Create Art 4 Good. Perhaps I would hold workshops there. 

Two days later, after seeing the space twice, I made the decision to move from the Hungerford to Central Creatives. (My husband was not pleased, but thankfully he was supportive) 

Somewhere in the back of my mind, I knew this wasn’t just about changing location. It was about changing the business altogether. 

The universe must have agreed because out of the thin air I had people volunteering to move me. SO many people! It was really quite amazing. (talk about grateful!) I moved in on February 23, and on February 29th, we as a collective had our first big opening. 

Then… the global pandemic hit, and we shut down. 

Why on earth am I telling you all this? Well… you see, I changed far more than location. I changed the business. While I still try to support my fellow artists, I do not have a new exhibit every month (who could in a pandemic?) This forced me to make some changes. I am certainly not suggesting that I love the pandemic, but as my mother would have said, “There’s always something to be grateful for.”

What I am grateful for is that I have found a way to prioritize my own work. I have taken quite seriously my art, my greeting card company, and my mission. I still pay it forward with a portion of the profits going to charity. I still support other artists- I am a pretty good cheerleader, but also I have taken over Rochester Artisans started by the ever wonderful Stefani Tadio. This is a group that assists other artists with all things business. It gives me joy to facilitate that group. I even still do a workshop or two. During the height of the pandemic- zoom became a very handy tool. So the changes are there, but maybe it is more of a shift. Perhaps it was time. 

So, I might not be at the Hungerford. But I am celebrating a business that is twelve years old. I am celebrating my own personal and professional growth. I am celebrating surviving and even having moments of thriving in the pandemic world. I am grateful for the opportunity to take my own work more seriously, and the courage to do so. I am grateful for you.

(whew, this was a long one, wasn’t it?)

I believe, with my whole heart, I am in the right place.

The best is yet to be… 

Thanks for listening! With so much love, 

Susan